2019 is knocking on the door: how will you receive the New Year? Be prepared to apply the best corporate education strategy for your business and boost results! How? Check out 5 insights that can contribute to the development of your planning. Maybe you can find here the missing piece to complete this puzzle.
Gamification is the number one trend for corporate education in 2019. Studies indicate that this is the technology that HR and education professionals will invest more strongly by 2020.
• Increases engagement, determination, and productivity;
• Facilitates the achievement of goals and objectives;
• Makes training more attractive.
With the daily obstacles of the chores, we have less and less time. Therefore, betting on microlearning may be the best way to optimize your employees’ time.
Microlearning seeks to convey content in a short period of time, through learning pills. Thus, the absorption of knowledge becomes more effective and flexible, allowing to train in the course of the workday.
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3 Mobile Learning
A smartphone: this is the equipment necessary for the professionals to study all the contents where and when they want. It is an ideal complement to hybrid education, which today is the basis of corporate education, so it is difficult to speak of training strategies without also including the mobile.
Field Sales Force
To train the sales force of your business, it can often be tricky to opt for face-to-face training, since team members are always in transit or away from the company headquarters. Mobile education can be the solution.
4 Video Learning
Video training is even more engaging because, when watching, the employee retains 95% of the message, compared to 10% when reading the same message. 72% of people prefer video to text when both are available on the same page.
Even more benefits:
• Promotes learning with specialists;
• The transmission of content is more agile when compared to text;
• Visual language makes comprehension easier.
5 Immersive Experiences
One of the great difficulties of companies is to have all the infrastructure necessary for training. In addition to being expensive, many materials are difficult to transport, making it impossible for the same content to gain a territorial scale. Some themes also demand specific materials that are difficult to access, but technology can help. Virtual reality and augmented reality may be the solution.
As benefits, we can mention:
• Focus on task execution and decision making;
• Detailed observation of digitally designed elements;
• Low-cost education;
• The same training can be applied in different places.
Learn more about how VR and AR can transform corporate education. Download the ebook.
The need to offer more compelling content that engages sales professionals led TIVIT, a leader in integrated technology services in Latin America, to invest in technologies such as augmented reality to empower the sales force.
“Our development program is to support the business in the challenges of the company to whom we can continue generating business, bringing value to the company.”
See the statement of Talita Aguiar, Supervisor of organizational development at TIVIT, about this DOT digital group case.